How to Respond to Negative Audiology Patient Reviews
From an evolutionary standpoint, humans are more likely to focus on the negative than the positive. For survival purposes, we tend to ruminate more intensely on things that go “wrong” than on things that go according to plan. But the science behind this behavior is cold comfort when you’re staring down the barrel of a negative online review.
Say, for example, you met Gladys last Tuesday. You tested her hearing aid, answered her questions thoughtfully, and felt as though you had a positive connection. You even looked at photos of her Labradoodle! But this morning you woke up to a scathing review where Gladys eviscerated everything from the chairs to the temperature to the artwork in the lobby. Thick-skinned or not, this one stings a little. …
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