Why FREE Is Usually Your Most Costly Option
Everyone likes FREE stuff. Admit it, this includes you, too. But did you know that FREE can, in many cases, be extremely costly to your […]
What Every Practice Owner Should Know About Selling Their Practice
What’s the biggest mistake medical experts make when they go to sell their medical practice? After 10-40 years building their practice, they think it’s worth […]
How to Build Trust and Grow Your Practice
What’s worth more, the money you get for helping a patient or their trust in you? One helps you pay the bills, the other—a patient’s […]
Patient Reviews: The Easy Way to Get New Patients Calling
Imagine this. Yesterday you twisted your ankle. It’s throbbing and you think you might even have broken it, but with a steady diet of Advil […]
Which Audiology Marketing Lies Can Kill Your Practice
OK, I confess, I used to tell myself little lies too. I’d think I was reformed, and then I’d catch myself again. I’d tell myself […]
When Should You Replace Your Website?
Ever own a car that is older than most middle school children? One that has you visiting your mechanic more often than most of your […]
Why Most Medical SEO Doesn’t Attract Patients
Tired of looking at an empty waiting room? What’s the fastest way to get more appointments? It’s to attract more patients to your website, which […]
The One PPC Advertising Mistake to Avoid at All Costs
Maria called me from Florida to ask what went wrong with her medical PPC ads. She and her husband had recently advertised to 15,000 potential […]
More Patient Reviews: Everything You Need To Know
What’s the one hurdle to getting new patients in the door? What’s the one thing that’s keeping you from having as many patients as your […]
Why Some Websites Work and Others Fail…
Are you frustrated, or just plain fed up with your website and online marketing? If so, you’re not alone. Most websites are built with the […]
3 Ways To Fix Your Practice’s Online Reputation Today
Last weekend, I was out with friends and we were looking for a restaurant to try. We walked by one restaurant where the menu looked […]
Your Website’s All Wrong – And You Have the Data to Prove It
I like fantasies as much as the next person, but when I walk into a house I think it should be real. You know, it […]