OticonNext : How Audiologists Can Leverage Third Party Patients into Real Revenue

The MedPB team was on the road in Orlando last week at OticonNext. After a long hiatus from conferences and in-person events, we were thrilled to spend some time with our favorite audiologists and Oticon reps. The sunshine didn’t hurt, either.

At MedPB, we help audiology practices grow, which means we really love understanding what is happening in their practices that can slow down their growth. Over and over again, we heard our audiologist clients tell us that third-party reimbursements have changed after COVID-19 and they are really cutting into their revenue. A third-party appointment only generates about 50% of the revenue that a retail appointment can generate. We know that audiologists everywhere want to help people hear better, but they also want to grow their businesses. So how do they navigate third-party payments without shrinking their bank accounts?…

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